Elegant & Restful Day Spa Close To City For Sale

Business description

This is a very restful and elegant day spa situated minutes from the city in a bayside area with the fastest population growth in Melbourne. The area has been redeveloped over the last few years by the Council and today represents one of the premier shopping precincts in the city, with emphasis placed on encouraging pedestrian traffic and browsers.

In addition to the normal spa treatments, the business includes an active retail area for two brands of beauty product (USPA and Pivonia Botanica), and also sells a range of costume jewellery, make up, spa gifts, etc.

The sale includes all fixtures and fittings, beds, towels, steamers, hot cabbies etc. and the business is offered on a “walk in/walk out” basis.

The spa is open six days a week as follows:

• Monday Closed
• Tuesday 10.00 a.m. to 6.00 p.m.
• Wednesday 10.00 a.m. to 7.00 p.m.
• Thursday 11.00 a.m. to 8.00 p.m.
• Friday 10.00 a.m. to 6.00 p.m.
• Saturday 10.00 a.m. to 5.00 p.m.
• Sunday 10.00 a.m. to 4.00 p.m.

Child minding services are offered to clientele twice a week and expansion of this service would undoubtedly increase sales.

Services offered are:

• Facials
• Peels
• Massage – relaxation
• Massage – remedial
• Body treatments
• Self tanning application (not solarium)
• Manicures
• Pedicures
• Waxing
• Tinting
• Lash extensions

Market / Customer:

The primary target market is 30 years and over, and high income earners, and there is a database of existing clients exceeding 3,000. Past and ongoing promotions/networking activity is done in conjunction with organisations such as Sunraysia, Little Polka Dots, Dalmatinos, Fire up Fitness, My Directory and Gas Works Park. The business’s name and brand are trade marked to allow for expansion into training, education, spa product development and franchising.

Products / Services:


Premises:

The premises are leased at an annual cost of $53,000 and the current lease expires in October 2008. There are two five year options to renew.

The premises cover an area of 110 square metres. It consists of:

• Four large treatment rooms all with showers
• A relaxation/lounge area
• Staff area
• Staff bathroom
• Client bathroom
• Abundant storage
• Rear courtyard

There is room for expansion and a hairdressing component could be added to the retail area to increase profitability.

The reception area has a bay window with a nail station and ample room for eye catching displays and features polished floorboards, high ceilings, piped music throughout, plus airconditioning/heating in each room

Equipment / Fittings:

The fit out and equipment are valued at $100,000:

• Four treatment beds
• Three steamers
• Sundry bowls, brushes, etc.
• Shelving
• Cabinets/Trolleys
• Manicure/Pedicure equipment
• Towels
• Waxing pots
• Lounge furniture
• Reception counter
• Basins
• Showers


Management / Staff:

The owner works two days a week and employs two full time and three part time assistants. She has deliberately reduced her involvement in the business with a view to an easy transition to a new owner.

The business has a complete operations manual including instruction sheets for each treatment, ensuring consistency of quality and treatment and facilitating easy training for new staff. The current staff are all excellent therapists, are loyal to the business and get on well with all customers.

Property information

Real Estate:

Lease

Lease terms:

2 x 5 year options commencing October 2008

Location:

Busy High Street shopping and pedestrian precinct.

Other information

Inventory / Stock value:

$30,000

Contact the seller